Position, Department: CRM Administrator and Data Manager, Student Success & Engagement
Type of Position: Full-time Salaried, Exempt
Work Schedule, Hours per week: Between M-F, 8-5, 40 hours per week
Pay Range: $61,900.00 - $80,900.00 and determined based on relevant years of work experience.
Benefits Category: Full-time Benefits
Position Summary: The CRM Administrator & Data Manager is responsible for leading the implementation, optimization, and management of the College’s Customer Relationship Management (CRM) system, which serves as a central hub for student recruitment, enrollment and retention activities. They will combine strategic oversight with hands-on management of relationships, data analysis, system optimization, and cross functional collaboration to optimize the student experience. This role is crucial in enhancing the college's engagement with students through providing employees with a holistic view of the student. They will collaborate with leadership in Academic Affairs, Student Affairs, and IT to drive CRM initiatives that align with the college's strategic plan and goals. This role involves strategic thinking, technical expertise, collaboration, and a strong understanding of, and commitment to, achieving enrollment goals.
Required Qualifications:
- Bachelor’s degree.
- Must have 5+ years of experience working with a CRM.
- Prior experience in writing queries and reports.
- Ability to analyze data.
- Knowledge of marketing communications and the ability to deploy communications plans.
- Ability to troubleshoot issues and solve problems.
- Ability to document processes and provide training to system users.
- Organized thinker with exceptional attention to detail.
- Excellent verbal and written communication skills.
Preferred Qualifications:
- Experience with Banner student information system.
- Experience with Element451 CRM.
- Experience with AI-driven CRM tools or features (e.g., predictive analytics, chatbots, customer segmentation automation).
- Familiarity with leveraging AI or machine learning in customer relationship management to enhance user engagement and sales performance.
To be considered for this position we will require an application, resume, and cover letter (please explain experience with CRM's).
*Unofficial transcripts are required for all Adjunct faculty and Faculty positions.
Position Details: Job duties include but are not limited to:
- Develop and execute a comprehensive CRM strategy aligned with the college's goals. Lead the CRM project team in designing, implementing, and maintaining the system.
- Provide direct supervision of the team dedicated to maximizing access and retention. This team analyzes predictive analytics models, workforce development data, and the College’s strategic plans to develop campaigns that are tested, deployed, measured, and optimized.
- Responsible for managing marketing personas and marketing-specific journey, aligning to existing student lifecycle. Analyze touch points with the College while maximizing prospect student outreach opportunities. Assesses, maps, streamlines, and maintains the college’s student-facing business processes.
- Manages and implements targeted recruitment and retention campaigns to encourage application conversions from marketing leads, using the CRM platform to create personalized interactions with students, from admissions to graduation.
- Manage data integrity and security within the CRM system. Lead the functional team in coordinating CRM system upgrades, enhancements, and maintenance. Create procedures that ensure that all systems, products, and services meet agency standards and the end-user requirements.
- Document decisions and system functions, ensuring appropriate documentation for overall system functions and department-specific information, analyzing stakeholder needs to assess technical feasibility and solutions. Translate stakeholder requirements into functional specifications and manages changes.
- Develop and maintain the application for admission and ensure integration with Banner and imaging software.
- Manage CRM development and customization in collaboration with the Information Technology Department.
- Streamline workflows and automate tasks to free up staff time.
- Develop forms and landing pages to capture leads, then create campaigns to nurture those leads to matriculation.
- Create data file transfers into and out of the CRM, monitor the accuracy of data across systems, and resolve data discrepancies.
- Provide CRM training to staff and serve as the first level of support for CRM-related questions, serving as the primary advocate for CRM best practices and innovation within the college.
- Research and analyze data for strategic enrollment planning/management and prepare reports as necessary.
*Duties and responsibilities, as required by business necessity, may be added, deleted or changed at any time at the discretion of management, formally or informally, either verbally or in writing. Scheduling, shift assignments and work location may be changed at any time, as required by business necessity.
About JCCC: Established in 1969, Johnson County Community College is dedicated to transforming lives and strengthening communities through learning. Located in Overland Park, Kansas, JCCC has enjoyed a national reputation for educational excellence and student success for more than 50 years. That's five decades dedicated to smaller class sizes, more resources and a thriving campus culture – not to mention our competitive tuition rates and extracurricular experiences that transcend the norm.
Equal Employment Opportunity: JCCC provides equal opportunities and equal access to all individuals. JCCC does not discriminate on the basis of sex, race, color, national origin, ancestry, disability, age, religion, marital status, parental status, military status, veteran status, sexual orientation, gender identity, genetic information or other factors that cannot be lawfully considered in its programs and activities, which includes employment and admissions, in accordance with Titles VI and VII of the Civil Rights Act of 1964, the Equal Pay Act of 1963, the Age Discrimination in Employment Act of 1967, the Age Discrimination Act of 1975, Executive Order 11246, Title IX of the Education Amendments of 1972, Section 503 and 504 of the Rehabilitation Act of 1973, the Americans with Disabilities Act, the Vietnam Era Veteran’s Readjustment Assistance Act, the Jobs for Veterans Act of 2002, the Kansas Acts Against Discrimination and all other applicable civil rights and nondiscrimination laws.
Inquiries concerning JCCC's compliance with its nondiscrimination policies (including Title IX, Title VI and Section 504 inquiries) may be referred to a Title IX Coordinator (TitleIX@jccc.edu), or Director of Human Resources, or the Dean of Students and Learner Engagement at Johnson County Community College, 12345 College Blvd, Overland Park, KS 66210, 913-469-8500; or to Office for Civil Rights, Kansas City Office, U.S. Department of Education, One Petticoat Lane, 1010 Walnut Street, Suite 320, Kansas City, MO 64106, Telephone: 816-268-0550,Facsimile: 816-268-0559, Email to: OCR.KansasCity@ed.gov.
Disclosure: If you need any assistance throughout the search process, please reach out to the HR Generalist for this position. In accordance with the college policy, finalists for this position will be subject to criminal background investigations. Individual hiring departments at JCCC may elect to administer pre-employment tests, which are relevant to essential job functions as part of the applicant selection/hiring process. Many departments require those selected for hire to submit a certified transcript for all degrees obtained. For full consideration, applicants are encouraged to apply prior to the review date listed in posting.
If you are an applicant requesting assistance or a reasonable accommodation in the application process, please contact the Office of Human Resources at 913-469-3877, or email HR@jccc.edu.
